Salesforce Marketing Cloud Training
Salesforce Marketing Cloud Training Online by Checkmate IT Tech offer a transformative journey, elevating your expertise and mastering essential skills. Position yourself for success in the dynamic field of business analysis by enrolling today. Unlock new career opportunities!
- 10+ Courses
- 30+ Projects
- 400 Hours
Marketing Professionals: Perfect for marketing experts who wish to improve their knowledge of automation, customer interaction, and Salesforce Marketing Cloud campaign optimization.
Salesforce Users and Administrators: Ideal for people who are already knowledgeable about Salesforce platforms and want to learn more about campaign analytics and marketing automation.
IT Professionals in Marketing Roles: Designed for IT professionals who want to combine their technical know-how with marketing tactics and move into marketing technology roles.
Business Owners and Entrepreneurs: Helpful for entrepreneurs or small business owners that want to scale their companies by implementing and overseeing customized marketing tactics.
Students and Entry-Level Professionals: Ideal for people looking to gain experience with one of the top marketing platforms and beginning their careers in CRM or digital marketing.
Salesforce Marketing Cloud Administrator: Managing and maintaining the platform for companies to guarantee seamless operation and campaign execution is the responsibility of the Salesforce Marketing Cloud Administrator.
Digital Marketing Specialist: Developing and evaluating digital marketing initiatives using the Marketing Cloud platform.
CRM Marketing Specialist: Using Salesforce Marketing Cloud capabilities to implement customer connection initiatives.
Consultant for Marketing Automation: Offering guidance to businesses on streamlining and automating their marketing procedures.
Campaign Manager: Creating and overseeing lead generation programs, customer journeys, and targeted campaigns.
Email marketing specialist: planning, executing, and analyzing email campaigns with Salesforce Marketing Cloud.
In the USA and Canada, the healthcare, retail, technology, finance, and consulting industries actively seek out workers with Salesforce Marketing Cloud expertise, providing competitive pay and chances for professional advancement.
- Agile Overview
- Agile Manifesto & Principles
- Agile vs. Traditional (Waterfall) Approaches
- Scrum, Kanban, XP – overview of frameworks
- Role of a Business Analyst in Agile BA responsibilities in Agile teams
- Collaboration with Product Owner, Scrum Master, Dev Team
- Scrum Deep Dive
- Roles, Events, Artifacts
- Product Backlog, Sprint Planning, Review, and Retrospective
- Kanban Basics (WIP limits, continuous flow)
- Scaling Agile (SAFe, LeSS, Nexus) – intro level
- Tools included : Jira / Trello setup basics
- Gathering Requirements in Agile
- Just-in-time requirements
- Collaborative discovery
- User Stories & Acceptance Criteria
- INVEST criteria and Definition of Ready / Done
- Story Mapping & Backlog Grooming
- Jira / Confluence Training
- Backlog creation, story linking, boards
- Wireframing & Prototyping
- Tools: Balsamiq / Figma / Draw.io
- Facilitation Techniques
- Agile workshops (Story Mapping, Impact Mapping)
- Agile Planning Levels (Roadmap, Release, Sprint planning)
- Estimation Techniques (Planning Poker, T-Shirt sizing)
- Prioritization Methods (MoSCoW, Kano Model, WSJF)
- Performance Metrics (Velocity, Burnup/Burndown charts , Lead/Cycle Time)
- BA Contribution Metrics (Requirements churn, value tracking)
- How to create and maintain Dashboards in Jira
- Case Study: Analyse sprint reports & suggest improvements
- Stakeholder Management
- Effective Communication
- Facilitation & Conflict Resolution
- Agile Project Simulation End-to-end product backlog creation
- Resume Building for Agile BA
- Mock Interviews & Job Placement
This course is ideal for aspiring Business Analysts, working professionals transitioning to Agile roles, Product Owners, Project Managers, and anyone interested in Agile practices and business analysis.
No technical background is required. The course is designed to help non-technical individuals understand Agile concepts and tools in a practical, easy-to-follow manner.
The duration for Agile Business Analyst training is 2 months (8 weeks), with sessions held 2 times per week (either during week or weekends), including theory, hands-on practice and project work.
Yes, upon successful completion, you’ll receive a Certificate of Completion from Checkmate IT Tech. We also guide you on pursuing global certifications like IIBA-AAC and ICAgile-BA.
Absolutely! The course includes hands-on exercises, case studies, and a capstone project to simulate real Agile environments.
We offer online training classes to promote easy access to all candidates. Recordings are also made available for revision or if you miss a session.
Yes. We provide resume reviews, mock interviews, LinkedIn optimization, and guidance on job portals to help boost your chances in the job market.
You can enroll via our website or contact our support team directly via email or phone. We’ll guide you through the quick and easy registration process.
https://checkmateittech.com/
Email info@checkmateittech.com OR Call Us +1-347-4082054
- Submit Form
Job opportunities in USA and Canada
Salesforce Marketing Cloud Administrator: Managing and maintaining the platform for companies to guarantee seamless operation and campaign execution is the responsibility of the Salesforce Marketing Cloud Administrator.
Digital Marketing Specialist: Developing and evaluating digital marketing initiatives using the Marketing Cloud platform.
CRM Marketing Specialist: Using Salesforce Marketing Cloud capabilities to implement customer connection initiatives.
Consultant for Marketing Automation: Offering guidance to businesses on streamlining and automating their marketing procedures.
Campaign Manager: Creating and overseeing lead generation programs, customer journeys, and targeted campaigns.
Email marketing specialist: planning, executing, and analyzing email campaigns with Salesforce Marketing Cloud.
In the USA and Canada, the healthcare, retail, technology, finance, and consulting industries actively seek out workers with Salesforce Marketing Cloud expertise, providing competitive pay and chances for professional advancement.

Student Reviews
The Agile BA training at Checkmate IT Tech was a game-changer for me. The sessions were practical, engaging, and full of real-world scenarios. I especially loved the capstone project in the final week—it helped me apply everything I’d learned and gave me the confidence to handle Agile ceremonies. The trainer was knowledgeable and always encouraged interaction. Highly recommend this course to anyone stepping into the Agile world
Hi, I’m a junior product analyst by profession. Excellent training conducted by Checkmate IT Tech .They balanced theory with hands-on learning. The Jira and Confluence modules were super helpful, and we got to write user stories, do story mapping, and even run mock sprints. It felt like I was already working in an Agile team. After this program, I landed a contract role within a month
Coming from a non-technical background, I was nervous, but the Agile BA course at Checkmate made everything approachable. The trainers explained concepts clearly and gave tons of real-life examples. The mock interviews and resume prep sessions in the final week were incredibly helpful. One star off only because I wish the wireframing tools had more coverage, but overall, an amazing learning experience.